Töötuba 6th sense

11.09.2013

Itaalia üks hinnatumaid loovjuhte Patrizia Boglione viib Tallinnas läbi praktilise töötoa, mis keskendub ostmise kogemusele läbi multisensoorse lähenemise. Eesmärk on alustada sensoorsest tunnetusest, et analüüsida ja tunnetada ruumi, et üles ehitada uut disaini ja kommunikatsiooni müügistrateegiat.

Töötuba on suunatud nii klientidele, kes soovivad ümberdisainida oma brändi ostmiskogemust kui ka loomeinimestele, kes tegutsevad disaini- ja kommunikatsioonivaldkonnas.

Aeg: 25. september 10.00-17.00
Koht: Eesti Disainikeskus, Veerenni 24, Baltika kvartal
Hind: 50€ / tudengitele 20€ (sisaldab kohvipause ja lõunat)

☞ Registreeri siin.

Praktiline töötuba toimub inglise keeles

Orienteeruv programm:

- Sissejuhatus
- Kohvipaus
- Grupitöö
- Kohvipaus
- Grupitööde presentatsioon
- Arutelu
- Ideede rakendamine

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Patrizia Boglionest:

Patrizia Boglione, strategic creative director at Angelini Design (Rome, Turin, Paris, London), has developed all her career in communication working for international, national and local clients in a multinational agency. After 25 years in advertising, in 2012 she moves to design. In 2010 she founds gorgelous.com a web magazine focused on food, design and creativity. A very personal project which mixes personal experiences, passion for food, design and photography.

She's owner, creative and editorial director. Now Gorgelous is a brand which delivers international workshops on strategy and inspiring creativity for students and professionals.

Doctor Degree in Art history, Master Degree in economy and management for museum and cultural enterprises keeps on teaching at University Methodology of shaping creative ideas. For 6 years Vicepresident of ADCI, Italian Art Directors Club, and now board member of Art Directors Club of Europe, aims to raise the creative standards of the club, focusing her activity on education. She represented Italian advertising and design in international contests, like in Rio de Janeiro of April 2004, in Johannesburg March 2007, Print and Poster Jury in The Advertising Festival in Cannes 2004, in Barcelona ADCE Awards, Jury Chairman PRINT / 2008 Jury Chairman DESIGN/ 2012 Jury Chairman INTEGRATION&INNOVATION / 2013.